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The Nike Football Academy was an English football academy funded and administered by Nike, Inc. The academy had a revolving squad of unsigned under-20 players and was run with the intention of helping them find a professional club. The academy was based at St George's Park National Football Centre. [2] The squad was made up of players scouted ...
The NFL Scouting Combine is a week-long showcase occurring every February at Lucas Oil Stadium (and formerly at the RCA Dome until 2008) in Indianapolis, where college football players perform physical and mental tests in front of National Football League coaches, general managers, and scouts. With increasing interest in the NFL Draft, the ...
International Player Pathway Program. The International Player Pathway Program (IPP) is a program run by the National Football League (NFL) to increase the number of players from outside the United States or Canada in the NFL. The program was formed as part of the NFL's strategy to grow globally as it provides athletes with the opportunity to ...
SPARQ was a US -based company started in 2004 to create a standardized test for athleticism called the 'SPARQ Rating' and to sell training equipment and methods to help improve athleticism focused on the high school athlete (an "SAT" for athletes). 'SPARQ' was an acronym it stands for: Speed, Power, Agility, Reaction and Quickness. [1].
Secret Tournament. " Secret Tournament " (also known as " Scorpion KO " or " The Cage ") was a Nike global advertising campaign coinciding with the 2002 FIFA World Cup. [1] With a marketing budget estimated at US$100 million, [2] the advert featured 24 top contemporary football players and former player Eric Cantona as the tournament "referee".
Write the Future. Write the Future is an advert made by Nike football for the 2010 World Cup and directed by Mexican filmmaker Alejandro González Iñárritu for the UK based production company, Independent Films Limited. [1][2] The full version is over three minutes in length and features football players Didier Drogba, Fabio Cannavaro, Wayne ...
The cup was created to train the American soccer team and to popularize the sport in the US before the men's 1994 FIFA World Cup. [1] Originally known as the U.S. Cup, the name was changed to the Nike U.S. Cup after Nike, Inc. signed a ten-year, $120 million contract with the United States Soccer Federation to sponsor the U.S. national teams in October 1997.
Wieden+Kennedy has created original content for various brands under the moniker W+K Entertainment since 2001. Its productions include Battlegrounds, [8] an MTV2 series showcasing streetball; [9] Ginga, [10] a documentary about Brazilian association football (soccer) players; and Road to Paris, [11] documenting Lance Armstrong's path to his third Tour de France victory in 2001.