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  2. Bob Giraldi - Wikipedia

    en.wikipedia.org/wiki/Bob_Giraldi

    Bob Giraldi was the director of the Michael Jackson: Pepsi New Generation ad that was released in 1984. [7] During the shooting of the commercial, an accident with the pyrotechnics caused Jackson's hair to light on fire and caused second-degree burns to his scalp. [8]

  3. 26th Annual Grammy Awards - Wikipedia

    en.wikipedia.org/wiki/26th_Annual_Grammy_Awards

    Michael Jackson, who had been recovering from scalp burns sustained due to an accident that occurred during the filming of a Pepsi commercial, won a record eight awards during the show. [2] [3] It is notable for garnering the largest Grammy Award television audience ever with 51.67 million viewers. [4]

  4. Michael Jackson - Wikipedia

    en.wikipedia.org/wiki/Michael_Jackson

    Pepsi incident, "We Are the World" and other commercial activities (1984–1985) In November 1983, Jackson and his brothers partnered with PepsiCo in a $5 million promotional deal that broke records for a celebrity endorsement (equivalent to $15.3 million in 2023).

  5. Jackets worn by late Michael Jackson and George Michael among ...

    www.aol.com/jackets-worn-michael-jackson-george...

    A leather jacket worn by late pop star Michael Jackson in a 1984 Pepsi commercial has sold at auction alongside a jacket George Michael wore in a music video. ... Michael Jackson's photo-matched ...

  6. Jonathan Moffett - Wikipedia

    en.wikipedia.org/wiki/Jonathan_Moffett

    Moffett was present during the infamous Pepsi commercial shoot in 1984 when Jackson suffered from second-degree burns from the blazing pyrotechnics. He noticed the flames on Jackson's hair at one point during the shoot and dropped his drum sticks and ran to help him just as some crew members did the same. [16]

  7. Madonna Reacts After Pepsi Airs Her Long-Banned Commercial ...

    www.aol.com/entertainment/madonna-reacts-pepsi...

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  8. Madonna's banned commercial airs during MTV VMAs, 34 ... - AOL

    www.aol.com/entertainment/madonna-banned...

    Pepsi does not accept the Madonna challenge. Madonna’s two-minute, Joe Pytka-directed Pepsi commercial — a decidedly wholesome affair titled “Make a Wish,” depicting the pop singer ...

  9. 1984 in the United States - Wikipedia

    en.wikipedia.org/wiki/1984_in_the_United_States

    1984 Summer Olympics boycott: The Soviet Union announces that it will boycott the 1984 Summer Olympics in Los Angeles, California. Forces veteran Denis Lortie shoots and kills three government employees in the National Assembly of Quebec building in Quebec City. The National Assembly's sergeant-at-arms, René Jalbert, talks Lortie into ...