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  2. Method chaining - Wikipedia

    en.wikipedia.org/wiki/Method_chaining

    Method chaining is a common syntax for invoking multiple method calls in object-oriented programming languages. Each method returns an object, allowing the calls to be chained together in a single statement without requiring variables to store the intermediate results.

  3. Method cascading - Wikipedia

    en.wikipedia.org/wiki/Method_cascading

    Cascading can be implemented in terms of chaining by having the methods return the target object (receiver, this, self).However, this requires that the method be implemented this way already – or the original object be wrapped in another object that does this – and that the method not return some other, potentially useful value (or nothing if that would be more appropriate, as in setters).

  4. Chain-of-responsibility pattern - Wikipedia

    en.wikipedia.org/wiki/Chain-of-responsibility...

    In object-oriented design, the chain-of-responsibility pattern is a behavioral design pattern consisting of a source of command objects and a series of processing objects. [1] Each processing object contains logic that defines the types of command objects that it can handle; the rest are passed to the next processing object in the chain.

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing concept: This is the most common concept used in contemporary marketing, and is a customer-centric approach based on products that suit new consumer tastes. These firms engage in extensive market research, use R&D (Research & Development), and then use promotion techniques. [46] [47] The marketing orientation includes:

  6. Object-oriented programming - Wikipedia

    en.wikipedia.org/wiki/Object-oriented_programming

    Objects can contain other objects in their instance variables; this is known as object composition. For example, an object in the Employee class might contain (either directly or through a pointer) an object in the Address class, in addition to its own instance variables like "first_name" and "position".

  7. Chaining - Wikipedia

    en.wikipedia.org/wiki/Chaining

    Chaining is a type of intervention that aims to create associations between behaviors in a behavior chain. [1] A behavior chain is a sequence of behaviors that happen in a particular order where the outcome of the previous step in the chain serves as a signal to begin the next step in the chain.

  8. Value chain - Wikipedia

    en.wikipedia.org/wiki/Value_chain

    A value chain is a progression of activities that a business or firm performs in order to deliver goods and services of value to an end customer.The concept comes from the field of business management and was first described by Michael Porter in his 1985 best-seller, Competitive Advantage: Creating and Sustaining Superior Performance.

  9. Services marketing - Wikipedia

    en.wikipedia.org/wiki/Services_marketing

    The "marketing mix" (also known as the four Ps) is a foundation concept in marketing and has defined the so-called managerial approach since the 1960s. The marketing mix or marketing program is understood to refer to the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market". [40]