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  2. Apology (act) - Wikipedia

    en.wikipedia.org/wiki/Apology_(act)

    The way the apology is given affects the outcome and the process of forgiveness. [4] For example, putting genuine emotion into an apology generally helps resolve disputes more quickly and helps rid negative emotions faster. When responding to a crisis, there are multiple implications and ethical standards organizations and groups might follow.

  3. Concatenated SMS - Wikipedia

    en.wikipedia.org/wiki/Concatenated_SMS

    In technical terms, the concatenated SMS could also be referred to as a PDU Mode SMS [dubious – discuss].The number of parts that a multi-part or PDU mode SMS message may contain depends technically upon a header message but mostly upon the device sending or receiving the SMS and also upon the service provider.

  4. Text messaging - Wikipedia

    en.wikipedia.org/wiki/Text_messaging

    An alternative to inbound SMS is based on long numbers (international mobile number format, e.g., +44 7624 805000, or geographic numbers that can handle voice and SMS, e.g., 01133203040 [44]), which can be used in place of short codes or premium-rated short messages for SMS reception in several applications, such as TV voting, [47] product ...

  5. SMS - Wikipedia

    en.wikipedia.org/wiki/SMS

    SMS is a stateless communication protocol in which every SMS message is considered entirely independent of other messages. Enterprise applications using SMS as a communication channel for stateful dialogue (where an MO reply message is paired to a specific MT message) requires that session management be maintained external to the protocol.

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  7. Mobile marketing - Wikipedia

    en.wikipedia.org/wiki/Mobile_marketing

    Messages that are longer than the limit are truncated and not concatenated like an SMS. Good examples of mobile-originated MMS marketing campaigns are Motorola's ongoing campaigns at House of Blues venues, where the brand allows the consumer to send their mobile photos to the LED board in real-time as well as blog their images online.

  8. Apology video - Wikipedia

    en.wikipedia.org/wiki/Apology_video

    On YouTube, apology videos greatly range in length from a single minute to almost an hour, and are titled vaguely.Bettina Makalintal, writing for Vice, cited Logan Paul's "So Sorry", PewDiePie's "My Response", the Labrant Fam's "Addressing All the Hate We've Received" and Raw Alignment's "everything i had wish i said a long time ago" as examples of this, demonstrating also that the titles can ...

  9. Situational crisis communication theory - Wikipedia

    en.wikipedia.org/wiki/Situational_crisis...

    Situational Crisis Communication Theory (SCCT,), is a theory in the field of crisis communication.It suggests that crisis managers should match strategic crisis responses to the level of crisis responsibility and reputational threat posed by a crisis. [1]