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San Miguel Beer refers to San Miguel Pale Pilsen, a Filipino pale lager and flagship beer of the San Miguel Brewery.The original San Miguel Brewery, Inc. was founded in San Miguel, Manila, as La Fábrica de Cerveza San Miguel in 1890 by Enrique María Barreto under a Spanish Royal Charter that officially permitted the brewing of beer in the Philippines.
Beer in the Philippines is mainly produced by two large breweries, San Miguel Corporation, which produces San Miguel Pale Pilsen, and Asia Brewery, the country's second-largest brewery. In addition, there are a number of microbreweries across the nation.
San Miguel Brewery, Inc. (SMBI) is a subsidiary of San Miguel Food and Beverage, Inc. (part of San Miguel Corporation) and jointly owned with Kirin Holdings Co. Ltd. The company is the Philippines ’ largest brewery with a market share of over 95% as of 2008, notably producing San Miguel Beer .
In 1981, San Miguel spun off its soft drink businesses to a new company named Coca-Cola Bottlers Philippines, Inc. (CCBPI). The company was established as a joint-venture between San Miguel Corporation (70%) and The Coca-Cola Company (30%).
Red Horse is the first extra-strong beer brand in the Philippines. It is a high-alcohol lager of the San Miguel Brewery, with an alcohol content of 6.9% abv. [2]Red Horse comes is various sizes, including the flagship 500 (500ml, regular), the discontinued Colt (250ml), the smaller Stallion (330ml), in Litro (1000ml), and in cans (330ml).
Magnolia is a food and beverage brand owned by San Miguel Corporation (SMC) and used by its various subsidiaries. The brand was commercially established by SMC (then known as San Miguel Brewery) as an ice cream brand in 1925.
In 1981, San Miguel spun off its soft drink business (its Coca-Cola franchise and the manufacture of Royal beverages) to a new company known as Coca-Cola Bottlers Philippines, Inc. (CCBPI), a joint-venture with The Coca-Cola Company. The brand continued to be owned by San Miguel until 2007 when it sold the rights to the brand along with its ...
The product looked and tasted like San Miguel Beer, playing upon the fact that in the Philippines, the San Miguel brand was synonymous with beer. It was a creative counter to SMC's notoriously aggressive and sometimes cutthroat competitive strategy, which had reportedly included "attempts to sabotage Asia Brewery's sales network and smash its ...