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2. e.l.f. - Wikipedia

   en.wikipedia.org/wiki/E.l.f._(cosmetics)

   e.l.f. Beauty, Inc. is an American cosmetics brand based in Oakland, California.It was founded by Joseph Shamah and Scott Vincent Borba in 2004. [3] Items include bath and skin-care products, mineral-based makeup, professional tools, [4] eyeliners, lipstick, glosses, [5] [6] blushes, bronzers, brushes, and mascara, among others.

3. Restock Your Entire Makeup Cabinet With Elf Bestsellers ... - AOL

   www.aol.com/entertainment/restock-entire-makeup...

   Doing away with the old isn’t just beneficial for your headspace . . . it means there’s room — call it a 100% valid excuse — to restock! Just like food and skincare products, makeup doesn ...

4. e.l.f. Beauty (ELF) Q3 2025 Earnings Call Transcript - AOL

   www.aol.com/e-l-f-beauty-elf-073016000.html

   e.l.f. is the only brand of the nearly 1,000 cosmetics brands tracked by Nielsen to gain share for 24 consecutive quarters. Our fiscal 2025 year-to-date results have been exceptional with our team ...

5. Keys Soulcare - Wikipedia

   en.wikipedia.org/wiki/Keys_Soulcare

   In September 2020, Keys announced plans to launch her own lifestyle brand, called Keys Soulcare. [5] The brand is a joint venture between Keys and cosmetics retailer e.l.f. cosmetics, [6] [7] the latter's chief marketing officer Kory Marchisotto acting as the president of Keys Soulcare.

6. 23 Brilliant New Items That We Couldn’t Wait To Share With You

   www.aol.com/23-unique-items-way-too-091436752.html

   Review: "I have severe chapped lips an have tried high end lip balms an I half to say elf lip balm is the best of the best. Nothing has worked an this stuff worked the first day I put it on.

7. Scott-Vincent Borba - Wikipedia

   en.wikipedia.org/wiki/Scott-Vincent_Borba

   Scott-Vincent Borba (born June 23, 1973) is an American celebrity esthetician, [1] model, singer, actor and founder of e.l.f. Cosmetics, BORBA Inc. and Scott-Vincent Borba Inc. He has authored three books on skin care and beauty.