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In rhetoric, a glittering generality or glowing generality is an emotionally appealing phrase so closely associated with highly-valued concepts and beliefs that it carries conviction without supporting information or reason. Such highly valued concepts attract general approval and acclaim.
The top most-watched commercials on YouTube included Booking.com's ad with the Muppets, Marvel's Thunderbolts trailer and the Doritos "abduction" ad, which was written and directed by a fan.
Public reading of the anti-Semitic newspaper Der Stürmer, Worms, Nazi Germany, 1935. Propaganda is a form of persuasion that is often used in media to further some sort of agenda, such as a personal, political, or business agenda, by evoking an emotional or obligable response from the audience. [1]
Glittering generalities Glittering generalities are emotionally appealing words that are applied to a product or idea, but present no concrete argument or analysis. This technique has also been referred to as the PT Barnum effect. (e.g., the advertising campaign slogan "Ford has a better idea!") Guilt by association or Reductio ad Hitlerum
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James Montgomery Flagg’s famous “Uncle Sam” propaganda poster, made during World War I. Propaganda is communication that is primarily used to influence or persuade an audience to further an agenda, which may not be objective and may be selectively presenting facts to encourage a particular synthesis or perception, or using loaded language to produce an emotional rather than a rational ...
William Darrell Mays Jr. (July 20, 1958 – June 28, 2009) [2] [3] was an American television direct-response advertisement salesperson.Throughout his career, he promoted a wide variety of products, including OxiClean, Orange Glo, Kaboom, Zorbeez, and Mighty Mendit.
Founding member of the Grateful Dead, Bob Weir, performs on the guitar during the 2025 MusiCares Persons of the Year benefit gala at the Los Angeles Convention Center in Los Angeles on January 31 ...