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If both the advertisement made 40 years ago and the exact same advertisement made today contain the same speaker with the same credentials (ethos), and the same arguments with the same logic (logos), and they both appeal to the same emotions and the same values (pathos), but the reception is completely different, then what has changed is the ...
For example, this type of advertising is exemplified in large food brands such as Presidents Choice's "Eat Together" campaign (2017), and Coca-Cola's "Open-happiness" campaign (2009). One of the most well-known examples of pathos in advertising is the SPCA commercials with pictures of stray dogs with sad music.
Researchers also suggest that corporate architecture needs a wider definition that considers a broader range of economic and social contexts. Examples of this are considerations regarding the functional flexibility of buildings and headquarters, as well as the total landscape corporate spaces create and their potential future impacts. [6]
Learn, so as to instruct others; Act, to serve as example to all. [8] Beijing University of Posts and Telecommunications: 厚德 博学 敬业 乐群 [9] Chinese Great Virtue, Profound Knowledge, Total Commitment, Harmonious Cooperation [10] Beijing University of Technology: 不息为体 日新为道 [11] Chinese
Architects first started seriously studying phenomenology at Princeton University in the 1950s under the influence of Jean Labatut.In the 1950s, architect Charles W. Moore conducted some of the first phenomenological studies of architecture during his doctoral studies under Labatut, drawing heavily on the philosopher Gaston Bachelard, which were published in 1958 as Water and Architecture. [5]
The building, which became a style-setter for modern architecture, realized two design principles of van der Rohe: Free plan and "Floating roof". Villa Tugendhat 1930 Ludwig Mies van der Rohe: Brno, Czech Republic: Construction and wall were strictly separated from each other and should allow a "freely" divisible floor plan. Fallingwater 1937
Common examples of essential characteristics include intensity of development (from rural to suburban to urban) and building use (church, hospital, school, apartment, house, etc.) Non-essential characteristics are those which, if modified, would not change the building type. Color, for example, would rarely be considered an essential ...
Buildings of special architectural or historic interest which are major examples of a particular period, style or building type. Category C(S) Buildings of special architectural or historic interest which are representative examples of a period, style or building type. "—" denotes a work that is not graded.
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