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The clothing line made its market debut in 1987 and featured basic clothing items with the brand's logo displayed across their T-shirts, tanks, and sweatshirts. [5] Within its first year, B.U.M. Equipment grossed $2 million and it brought in about $240 million in annual revenues by 1992. [ 5 ]
Outside the store was a stage where live virtual bands can perform. [58] Official American Apparel clothing, along with planned new lines the company was test marketing, [60] was purchased in virtual form for less than 266 Linden (approximately US$1) and included a discount code usable at the company's real-life online store.
Pacific Sunwear of California, LLC, commonly known as PacSun, is an American retail clothing brand. The company sells lifestyle apparel, along with swim, footwear and accessories designed for teens and young adults. As of 2022, the company operates 325 stores in all 50 states and Puerto Rico. [1]
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Equipment is a fashion label currently based in Los Angeles, California.Originally launched in 1976 by Christian Restoin, husband of former Vogue Paris Editor-in-chief Carine Roitfeld, the brand is currently carried in over 60 countries and 600 retail doors, including two Equipment retail stores.
As the casual clothing side of the business increased it evolved into a new store called Britches Great Outdoors, eventually growing to over 60 stores by 1988 with 35 in the Washington DC area and $100million in sales.
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