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A lookalike audience is a group of social network members who are determined as sharing characteristics with another group of members. [1] In digital advertising, it refers to a targeting tool for digital marketing, first initiated by Facebook, which helps to reach potential customers online who are likely to share similar interests and behaviors with existing customers. [2]
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LinkedIn Top Companies is a series of business rankings published by LinkedIn, identifying companies in the United States, as well as 19 other countries in Europe, Asia, Latin America and Oceania, that provide the best opportunities for employees to grow their careers. [1]
In 2001 LinkedIn was launched, which allowed users to post their resumes and skills online. [9] Since, many SaaS companies began providing job seekers with free online résumé builders; usually templates to insert credentials and experience and create a résumé to download or an online portfolio link to share via social media.
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LinkedIn Learning is an American online learning platform. It provides video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. All the courses on LinkedIn fall into four categories: Business, Creative, Technology, and Certifications.