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The APR credential was established in 1964 as a certification program sponsored by the Public Relations Society of America (PRSA). [1] The PRSA continued to manage the program until 1998 when the Universal Accreditation Board - consisting of approximately 25 representatives from nine major PR professional societies — was formed as part of an effort to make the credential an industry-wide ...
The Public Relations Society of America (PRSA) is a 501(c)(6) not-for-profit organization trade association serving the public relations and communication community. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils.
Accreditation in Public Relations: APR: Public Relations Society of America [14] Accreditation in Public Relations and Military Communication: APR+M
In the US, the Universal Accreditation Board, an organization composed of the Public Relations Society of America, the Agricultural Relations Council, the National School Public Relations Association, the Religious Communicators Council and other public relations professional societies, administers the Accreditation in Public Relations (APR), a ...
Pages for logged out editors learn more. Contributions; Talk; Accredited in Public Relations
Negative public relations, also called dark public relations (DPR), 'black hat PR' and in some earlier writing "Black PR", is a process of destroying the target's reputation and/or corporate identity. The objective in DPR is to discredit someone else, who may pose a threat to the client's business or be a political rival.
Accreditation is the independent, third-party evaluation of a conformity assessment body (such as certification body, inspection body or laboratory) against recognised standards, conveying formal demonstration of its impartiality and competence to carry out specific conformity assessment tasks (such as certification, inspection and testing).
A Fellow of the PRSA, or Fellow of the Public Relations Society of America, is an honorary designation granted to individuals by the Public Relations Society of America (PRSA). [1] Established in 1990, persons named fellows are collectively known as the College of Fellows of the Public Relations Society of America; approximately 350 persons ...