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  2. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.

  3. Retail marketing - Wikipedia

    en.wikipedia.org/wiki/Retail_marketing

    Large retail enterprises of relationship marketing refers to a large retail enterprise with suppliers, customers, internal organization, channel distributors, market impact, and other competitors such as the interests of the enterprise marketing process related everything to establish and maintain good relations, thus maximizing the interests ...

  4. Market share - Wikipedia

    en.wikipedia.org/wiki/Market_share

    [1] Also,"Market share competition drives companies to support climate change policies with a view to imposing costs on domestic competitors". [3] Research has also shown that market share is a desired asset among competing firms. [4] Experts, however, discourage making market share an objective and criterion upon which to base economic ...

  5. List of largest retail companies - Wikipedia

    en.wikipedia.org/wiki/List_of_largest_retail...

    X5 Retail Group: Discount store 27,310 1.4%: Moscow Russia: 39 Coop: Supermarket 25,623 2.2%: Basel Switzerland: 40 Dollar Tree: Discount store 25,509 5.3%: Chesapeake United States: 41 Groupe ADEO Home improvement 25,425 ... Ronchin France: 42 Alibaba Group New Retail & Direct Sales: Department store 24,718 ... Hong Kong: 43 Système U ...

  6. Retail concentration - Wikipedia

    en.wikipedia.org/wiki/Retail_concentration

    Retail concentration refers to the market-share generally belonging to the top 4 or 5 mass distribution firms present in a regional market, as a percentage of the total. Retail concentration is not simply a concentration ratio as is emerging in the food sector. This is due to two factors: the particular relevance retail is gaining on a global ...

  7. Market share analysis - Wikipedia

    en.wikipedia.org/wiki/Market_share_analysis

    Market share analysis is a part of market analysis and indicates how well a firm is doing in the marketplace compared to its competitors. Givon, Mahajan, and Muller have researched spreadsheet and word processing software firms to give a clearer image of how to determine market share in the software industry .

  8. File:Go-to-market strategy.pdf - Wikipedia

    en.wikipedia.org/wiki/File:Go-to-market_strategy.pdf

    to share – to copy, distribute and transmit the work; to remix – to adapt the work; Under the following conditions: attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.

  9. Circana - Wikipedia

    en.wikipedia.org/wiki/Circana

    NPD uses sales data, such as checkout tracking from retailers and distributors as well as consumer-reported purchasing behavior, and offers consumer panel and retail sales tracking services, special reports, analytic solutions, and advisory services. [3] NPD began tracking the North American video game industry from 1995. [7]