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Toyota Motor Sales, USA, Inc. (TMS, also known as Toyota USA) is the North American Toyota sales, marketing, and distribution subsidiary devoted to the United States market. Founded in 1957 in California, TMS currently employs more than 6,500 people. As of spring 2017 Toyota moved to a new campus in Plano, Texas.
Toyota Motor Co. was established as an independent and separate company in 1937. Although the founding family's name was written in the Kanji "豊田" (rendered as "Toyoda"), the company name was changed to a similar word in katakana - トヨタ (rendered as "Toyota") because the latter has 8 strokes which is regarded as a lucky number in East Asian culture. [3]
Toyota's operations in North America began on October 31, 1957, and the current company was established in 2017 from the consolidation of three companies: Toyota Motor North America, Inc., which controlled Toyota's corporate functions; Toyota Motor Sales, U.S.A., Inc. which handled marketing, sales, and distribution in the United States; and ...
Toyota Motor Corp.’s quarterly profit through September totaled 573.7 billion yen ($3.7 billion), down from nearly 1.28 trillion yen the same quarter last year.
(Reuters) - Toyota Motor Corp on Wednesday posted a 9.6% fall in its 2022 U.S. new vehicle sales as a shortage of semiconductor chips and rising costs hampered the Japanese automaker's production ...
Toyota Motor North America (TMNA) is the operating subsidiary that oversees all operations of the Toyota Motor Corporation in Canada, Mexico, and the United States. Its operations include research and development, manufacturing, sales, marketing, after sales and corporate functions, which are controlled by TMNA but sometimes executed by other subsidiaries and holding companies.
Project Genesis was a plan by the Toyota Motor Sales USA to attract more youthful buyers to the company's products. Widely considered by the media to be one of Toyota's worst flops, the experiment provided the foundation for Toyota's Scion marque. The endeavors of this approach were also used in the home market of Japan.
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