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In social science, mass communication is related to communication studies, but has its roots in sociology.Mass communication is "the process by which a person, group of people or organization creates a message and transmits it through some type of medium to a large, anonymous, heterogeneous audience."
Copy of a newspaper (El Universo), an example of mass media. Mass media include the diverse arrays of media that reach a large audience via mass communication.. Broadcast media transmit information electronically via media such as films, radio, recorded music, or television.
This is an accepted version of this page This is the latest accepted revision, reviewed on 28 February 2025. Transmission of information For other uses, see Communication (disambiguation). "Communicate" redirects here. For other uses, see Communicate (disambiguation). There are many forms of communication, including human linguistic communication using sounds, sign language, and writing as ...
Schramm's model of communication was published by Wilbur Schramm in 1954. It is one of the earliest interaction models of communication. [1] [2] [3] It was conceived as a response to and an improvement over earlier attempts in the form of linear transmission models, like the Shannon–Weaver model and Lasswell's model.
Instead of implementing a nationwide lockdown, the government applied "Large-Scale Social Restrictions" (Indonesian: Pembatasan Sosial Berskala Besar, abbreviated as PSBB), which was later modified into the "Community Activities Restrictions Enforcement" (Indonesian: Pemberlakuan Pembatasan Kegiatan Masyarakat, abbreviated as PPKM). [5]