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Pepperidge Farm founder Margaret Rudkin introduced Goldfish crackers to the United States in 1962 after having tried them while on vacation in Switzerland. [ 8 ] [ 9 ] [ 10 ] The five initial flavors of Goldfish crackers launched in the US were lightly salted (later designated "original"), cheese, barbecue, pizza, and smoky.
Goldfish crackers will now be known as “Chilean Sea Bass” beginning Wednesday (October 23), ... The Pepperidge Farm snack will still feature its baked cheddar crackers, formed in the shape of ...
Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience. The Pepperidge Farm snack brand is tweaking its name for ...
The Pepperidge Farm logo is based on the Grist Mill in Sudbury, Massachusetts, which supplied the company with 48 tons of whole wheat flour monthly from 1952 to 1967. [ 7 ] During the 1970s and 80s, the company used the slogan "Pepperidge Farm remembers" for a long-running television commercial campaign that leaned heavily upon nostalgia ...
Goldfish is rebranding to Chilean Sea Bass crackers to “remind” Gen Z and millennial customers that the nostalgic snack is intended for all generations Pepperidge Farms Goldfish is rebranding ...
Her husband joined the company in 1949 and it became a family business. The couple traveled to Europe in the 1950s, which in turn would inspire a number of products such as Milanos and Brussels cookies and Goldfish crackers. [3] [4] The Pepperidge Farm brand was bought by Campbell for $28.2 million worth of Campbell's stock in 1961. She then ...
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