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Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
Starter was founded in New Haven, Connecticut by David Beckerman, a University of New Haven alumnus, to manufacture team uniforms for high school athletic programs. [6]In 1976, the company entered into non-exclusive licensing agreements with a number of professional sports leagues, paying royalties of 8–10% for the right to manufacture and market copies of professional athletic apparel.
The two men agreed to a partnership by handshake on January 25, 1964, the birth date of Blue Ribbon Sports, the company that would later become Nike. [ 15 ] Knight's first sales, were made out of a now storied green Plymouth Valiant automobile at track meets across the Pacific Northwest .
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Shorts would soon become more popular by the late 1960s as a result of the countercultural movement that defined the decade, and men and women started wearing jean shorts and other variants as the 1970s dawned. [6] It would become more common for men to wear shorts as casual wear in summer, but much less so in cooler seasons. [citation needed]
During the early 2020s, many young men in America favored shorter athletic shorts, sometimes referred to as "hoochie daddy shorts", with a 5-inch or even a 3-inch inseam. [ 245 ] [ 246 ] Several factors contributed to the rise in popularity of 5-inch shorts, including the popularity of men's thighs on social media, a greater acceptance of ...
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