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Fashion blogs may be owned either by individuals or by companies. The types of individuals running fashion blogs are listed above. The types of companies now running fashion blogs include large mainstream media organizations and fashion retailers. Condé Nast Publications is a mainstream media organization with fashion blogs.
A personal style (or fashion) blogger is an individual who manages an online platform that covers several aspects of fashion.These blogs, often produced independently, post pictures of the blogger to show their outfits and lifestyle to a number of followers.
Fashion is a term used interchangeably to describe the creation of clothing, footwear, accessories, cosmetics, and jewellery of different cultural aesthetics and their mix and match into outfits that depict distinctive ways of dressing (styles and trends) as signifiers of social status, self-expression, and group belonging.
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In 2012, Lau collaborated on a book with journalist William Oliver called Style Feed: The World's Top Fashion Blogs, where they curated top fashion blogs. [11] In 2014 Lau was the first blogger (rather than a journalist) to be asked by the Fashion Museum, Bath to select an outfit to reflect 2013 for their Dress of the Year collection. [8]
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