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Alejandro Guzmani / ShutterstockUPDATE: Wednesday, Feb. 28, 2023 at 9 a.m.Following the publication of this story on Feb. 27, Wendy's reached out with the following statement regarding its dynamic ...
Few details were released about the change, but Wendy’s CEO Kirk Tanner said the new menus will let the fast food chain test “more enhanced features like dynamic pricing and day-part offerings ...
UPDATE: Wendy’s is setting the record straight after reports that it would introduce surge pricing, or pricing that fluctuates based on consumer demand. In a Feb. 27 statement, the fast-food ...
February 29, 2024 at 8:00 PM. Wendy’s is clarifying what the company’s CEO meant in a recent call with analysts when he said the fast-food chain plans to roll out “dynamic pricing.”. In ...
Don’t call Wendy’s new pricing plan “surge pricing.” In a blog post on Tuesday, the fast-food chain explained that its test of new menus with prices that change throughout the day is not ...
It’s all part of the company’s $20 million investment in new digital menu boards at its U.S. restaurants, which would make it easy to change prices. Wendy's plans to test out surge pricing in 2025
A customer orders from Wendy’s new Fresh AI drive through system at the Maxtown Road Westerville location. In addition to using AI, the company says it will test surge pricing as soon as 2025 ...
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