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The strategy map idea featured in several books and articles during the late 1990s by Robert S. Kaplan and David P. Norton. Their original book in 1996, "The Balanced Scorecard, Translating strategy into action", contained diagrams which are later called strategy maps, but at this time they did not refer to them as such. [2]
Robert Samuel Kaplan (born 1940) is an American accounting academic, and Emeritus Professor of Leadership Development at the Harvard Business School. He is known as co-creator of Balanced Scorecard .
In 1990, Schneiderman participated in an unrelated research study led by Robert S. Kaplan in conjunction with US management consultancy Nolan-Norton, [9] and during this study described his work on performance measurement. [4] Subsequently, Kaplan and David P. Norton included anonymous details of this balanced scorecard design in a 1992 article ...
Kaplan, Robert S., and David P. Norton, Strategy maps: Converting intangible assets into tangible outcomes. Harvard Business Press, 2004. Kaplan, Robert S., and David P. Norton, The strategy-focused organization: How balanced scorecard companies thrive in the new business environment. Harvard Business Press, 2001.
President-elect Donald Trump’s team is gaming out an aggressive strategy toward Latin America that will be a crucial element to plans to deport migrants at large scale, according to two sources ...
Robert Steven Kaplan (born 1957) served as the president and CEO of the Federal Reserve Bank of Dallas from 2015 until 2021 and is a long-time Goldman Sachs executive, where he currently serves as vice chairman.
The conservatives' chancellor candidate Friedrich Merz congratulated Voigt, whose state-level strategy of moving his party rightwards in order to win back voters from the far-right is similar to ...
While the strategy has probably evolved over the years, the philosophy seems consistent with the company's operations today. Each of Disney's extensions work together as a whole, fueled by the ...