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Multi-level marketing (MLM), also called network marketing [1] or pyramid selling, [2] [3] [4] is a controversial [4] and sometimes illegal marketing strategy for the sale of products or services in which the revenue of the MLM company is derived from a non-salaried workforce selling the company's products or services, while the earnings of the participants are derived from a pyramid-shaped or ...
Beautycounter (dissolved in 2024); Betterware (placed into administration in 2018) [23]; Black Oxygen Organics (shut down in November 2021) [24]; BurnLounge (shut down as pyramid scheme by FTC in 2012)
Amway North America (formerly known as Quixtar North America) is an American worldwide multi-level marketing (MLM) company, founded 1959 in Ada, Michigan, United States. It is privately owned by the families of Richard DeVos and Jay Van Andel through Alticor which is the holding company for businesses including Amway, Amway Global, Fulton Innovation, Amway Hotel Corporation, Hatteras Yachts ...
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International Heritage Inc. (IHI) was an American pyramid scheme and MLM company. The company was founded in 1995 by Stanley H. Van Etten, Larry G. Smith and Claude William Savage, and started with marketing and sales of luxury items such as jewelry and golf equipment. In reality, the products were almost exclusively traded by the company's own ...
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Amway Corp. (short for "American Way") is an American multi-level marketing (MLM) company that sells health, beauty, and home care products. [2] [3] [4] The company was founded in 1959 by Jay Van Andel and Richard DeVos and is based in Ada, Michigan. [5] Amway and its sister companies under Alticor reported sales of $8.9 billion in 2019. [1]
Equinox International was a multi-level marketing company founded in 1991 and headed by Bill Gouldd. [1] In 1996, Equinox was listed #1 on Inc Magazine's list of the 500 fastest-growing private companies in the United States.