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The business terms push and pull originated in logistics and supply chain management, [2] but are also widely used in marketing [3] [4] and in the hotel distribution business. Walmart is an example of a company that uses the push vs. pull strategy.
Push–pull technology is an intercropping strategy for controlling agricultural pests by using repellent "push" plants and trap "pull" plants. [1] For example, cereal crops like maize or sorghum are often infested by stem borers .
Push and pull factors in migration according to Everett S. Lee (1917-2007) are categories that demographers use to analyze human migration from former areas to new host locations. Lee's model divides factors causing migrations into two groups of factors: push and pull.
Human migration#Push and Pull, factors pushing migrants out from home, or pulling them toward a new host; Push–pull agricultural pest management, in farming, an intercropping strategy for controlling agricultural pests. Push–pull strategy, in logistics, supply chain management and marketing; Push–pull workout, a type of weight-lifting routine
Demographers distinguish factors at the origin that push people out, versus those at the destination that pull them in. [8] Motives to migrate can be either incentives attracting people away, known as pull factors, or circumstances encouraging a person to leave. Diversity of push and pull factors inform management scholarship in their efforts ...
A push-pull-legs workout is a full-body program that splits your training over three days: an upper-body push day, an upper-body pull day, and a lower-body day, says Rothberg.
In contrast, in a pull strategy, the marketer promotes the product directly to consumers hoping that they will pressure retailers to stock the product or brand, thereby pulling it through the distribution channel. [8] The choice of a push or pull strategy has important implications for advertising and promotion.
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