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Castelli expanded the production by supplying various teams and in the following years even the great stars of cycling such as Louison Bobet, Rik Van Looy and Jacques Anquetil wore Castelli clothing. In 1948 Maurizio, Armando's son, was born, and from an early age was captivated by sportswear, learning the trade from his father.
A point-of-sale display (POS display) is a specialised form of sales promotion that is found near, on, or next to a checkout counter (the "point of sale"). They are intended to draw the customers' attention to products, which may be new products, or on special offer, and are also used to promote special events, e.g. seasonal or holiday-time sales.
Professional cycling is heavily sponsored. Regulations specify the size, colour and the placement of sponsor, national federation and manufacturer logos and other graphics. [8] In professional races, certain colours or patterns have special symbolism that signify the leader or the champion of a race or tour. Numbers are pinned on the back of ...
In competitive cycling, the kit (or uniform) is the standard equipment and attire worn specifically by athletes participating in the sport. The outfits differ from the clothes worn in other forms of cycling, such as commuting and recreational cycling (for which people are likely to wear ordinary street clothes, [1] perhaps with a coat or rain ...
T-shirts have also become a medium for self-expression and advertising, with any imaginable combination of words, art and photographs on display. [10] A T-shirt typically extends to the waist. Variants of the T-shirt, such as the V-neck, have been developed. Hip hop fashion calls for tall-T shirts which may
They are all quick to acknowledge that among a list of problems facing the world today — or even their favorite football team — the fate of Mississippi State’s old “Interlocking MSU ...
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