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  2. Business card - Wikipedia

    en.wikipedia.org/wiki/Business_card

    If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.

  3. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    These are images that showcase a product or service in an attractive and appealing way. They usually include high-quality photos or illustrations of the product or service in use or in context. They can be used to capture the target audience’s attention and emotion, convey brand personality and message, and increase interest and desire.

  4. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    One form of print advertising is classified advertising, which allows private individuals or companies to purchase a small, narrowly targeted ad paid by the word or line. Another form of print advertising is the display ad, which is generally a larger ad with design elements that typically run in an article section of a newspaper. [62]: 14

  5. Vector graphics - Wikipedia

    en.wikipedia.org/wiki/Vector_graphics

    This is an accepted version of this page This is the latest accepted revision, reviewed on 2 December 2024. Computer graphics images defined by points, lines and curves This article is about computer illustration. For other uses, see Vector graphics (disambiguation). Example showing comparison of vector graphics and raster graphics upon magnification Vector graphics are a form of computer ...

  6. Insert (print advertising) - Wikipedia

    en.wikipedia.org/wiki/Insert_(print_advertising)

    In advertising, an insert or blow-in card is a separate advertisement put in a magazine, newspaper, or other publication.They are usually the main source of income for non-subscription local newspapers and other publications.

  7. Copy testing - Wikipedia

    en.wikipedia.org/wiki/Copy_testing

    Copy testing is a specialized field of marketing research, that determines an advertisement's effectiveness based on consumer responses, feedback, and behavior.Also known as pre-testing, it might address all media channels including television, print, radio, outdoor signage, internet, and social media.

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