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L’Oreal uses a washable formulation for this mascara, and it comes ophthalmologist-tested and allergy-tested. See it! Get the L’Oreal Paris Telescopic Original Mascara for $11 at Target!
There are incredible mascara formulas at all price points, very much including those you'll find at the drugstore. Ahead, find our 10 favorite formulas for every desired look, including an expert ...
In July 2007, the British Advertising Standards Authority attacked L'Oréal for a television advert on its "Telescopic" mascara, featuring Penélope Cruz, stating, "it will make your eyelashes 60% longer." In fact, it only made the lashes look 60% bigger, by separating and thickening at the roots and by thickening the tips of the lashes.
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Black and brown mascaras typically are colored by use of iron oxides. [22] Some mascaras contain ultramarine blue. [11] Mascara is composed of a base mixture of pigments, waxes, and oils with varying supporting components. Mascara pigments most commonly include iron oxides and titanium dioxide which provide mascara with its desired color. [23]
Maybelline New York (formerly The Maybelline Company and Mabelline and Co.), [1] trading as and commonly known as simply Maybelline (/ ˈ m eɪ b ɪ l iː n / MAY-bil-een), is an American multinational cosmetics, skin care, perfume, and personal care company, based in New York City.
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