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2. Ultima II (cosmetics line) - Wikipedia

   en.wikipedia.org/wiki/Ultima_II_(cosmetics_line)

   It was discontinued in North America in 2001. In Europe , a market specific range was produced by EPB (L'Europeenee des Produits de Beaute) a Revlon subsidiary in France . It was withdrawn from sale in Europe in 2008.

3. CoverGirl - Wikipedia

   en.wikipedia.org/wiki/CoverGirl

   CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989, and later acquired by Coty, Inc. in 2016. [ 1 ]

4. Kelsea Ballerini Is Totally Fine With Being Overdressed, FYI

   www.aol.com/kelsea-ballerini-totally-fine-being...

   Kelsea Ballerini chatted with Cosmopolitan about her new CoverGirl collab, Exhibitionist Liquid Glitter Eyeshadow, plus her go-to makeup for date night. Kelsea Ballerini Is Totally Fine With Being ...

5. Almay - Wikipedia

   en.wikipedia.org/wiki/Almay

   In May 2015, the nonprofit organization, Truth in Advertising, filed complaints with the Federal Trade Commission and the New York Attorney General alleging that Almay’s “Simply American” marketing campaign was misleading to consumers.

6. This drugstore eyeshadow palette is a perfect dupe for NARS ...

   www.aol.com/lifestyle/drugstore-eyeshadow...

   Shop: COVERGIRL TruNaked Scented Eye Shadow Palette in Peach Punch, $9.96. We love this palette for creating bunch of different summery looks. Dust just a touch of the light pink shades on your ...

7. Revlon - Wikipedia

   en.wikipedia.org/wiki/Revlon

   Revlon's share dropped from 20 percent to 10 percent of department store cosmetics sales. Sales at the drugstore also declined as Revlon lost shares to Noxell's Cover Girl brand. Revlon compensated with more acquisitions; Max Factor, Ellen Betrix, Charles of the Ritz, Germaine Monteil, Almay, Fermodyl, Lancaster, Aziza, and Halston.