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  2. Sunk cost - Wikipedia

    en.wikipedia.org/wiki/Sunk_cost

    The idea of sunk costs is often employed when analyzing business decisions. A common example of a sunk cost for a business is the promotion of a brand name. This type of marketing incurs costs that cannot normally be recovered [citation needed].

  3. Relevant cost - Wikipedia

    en.wikipedia.org/wiki/Relevant_cost

    It is often important for businesses to distinguish between relevant and irrelevant costs when analyzing alternatives because erroneously considering irrelevant costs can lead to unsound business decisions. [1] Also, ignoring irrelevant data in analysis can save time and effort. Types of irrelevant costs are: [3] Sunk costs [4] Committed costs

  4. Managerial economics - Wikipedia

    en.wikipedia.org/wiki/Managerial_economics

    The most common types of costs that are factored into this decision include: [89] Fixed costs; Variable costs; Marginal cost; Average total cost; Sunk costs; The impact of short-run and long run costs are important in determining production in a certain firm . It is assumed some costs are fixed in the short-run and are thus considered "fixed ...

  5. What Is Sunk Cost? - AOL

    www.aol.com/news/2013-04-03-sunk-cost-definition...

    Alamy There are some economic terms most of us know and understand, such as supply and demand. And there are other terms we will probably never even run across, like implicit logrolling and a ...

  6. Have You Stayed Too Long? These Are the 3 Signs of a Sunk ...

    www.aol.com/stayed-too-long-3-signs-132500818.html

    This could be because of the sunk-cost fallacy. It’s a term borrowed from the finance world, but you don’t have to know a ton about economics to get it. “The sunk-cost fallacy refers to the ...

  7. Shutdown (economics) - Wikipedia

    en.wikipedia.org/wiki/Shutdown_(economics)

    When some costs are sunk and some are not sunk, total fixed costs (TFC) equal sunk fixed costs (SFC) plus non-sunk fixed costs (NSFC) or TFC = SFC + NSFC. When some fixed costs are non-sunk, the shutdown rule must be modified. To illustrate the new rule it is necessary to define a new cost curve, the average non-sunk cost curve, or ANSC.

  8. Escalation of commitment - Wikipedia

    en.wikipedia.org/wiki/Escalation_of_commitment

    Of these, sunk costs, time investment, decision maker experience and expertise, self-efficacy and confidence, personal responsibility for the initial decision, ego threat, and proximity to project completion have been found to have positive relationships with escalation of commitment, while anticipated regret and positive information framing ...

  9. Loss aversion - Wikipedia

    en.wikipedia.org/wiki/Loss_aversion

    An example is the performance advantage attributed to golf rounds where a player is under par (or in a disadvantage) compared to other rounds where a player is at an advantage. [37] Clearly, the difference could be attributed to increased attention in the former type of rounds. 2010s studies suggested that loss aversion mostly occur for very ...