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  2. YouTube Select - Wikipedia

    en.wikipedia.org/wiki/YouTube_Select

    YouTube Select, formerly Google Preferred, is a program offered by YouTube, a subsidiary of Google, that allows advertisers to pay to place their ads on high-performing videos on its site. [1] The program divides YouTube's most popular channels among 18- to 34-year-olds, comprising the most popular 5% of content on the site, into twelve ...

  3. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    [1] [2] A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users. A display ad can also be a companion ad for a non-clickable video ad. According to eMarketer, Facebook and Twitter were set to take 33 percent of display ad spending market share by 2017. [3]

  4. List of YouTube features - Wikipedia

    en.wikipedia.org/wiki/List_of_YouTube_features

    Google subsequently implemented a comment system oriented on Google+ on November 6, 2013, that required all YouTube users to use a Google+ account to comment on videos. The stated motivation for the change was giving creators more power to moderate and block comments, thereby addressing frequent criticisms of their quality and tone. [ 74 ]

  5. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads formerly known as Google Adwords is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [4] It can place ads in the results of search engines like Google Search (the Google Search Network), mobile apps, videos, and on ...

  6. Google AdSense - Wikipedia

    en.wikipedia.org/wiki/Google_Adsense

    Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.

  7. List of video editing software - Wikipedia

    en.wikipedia.org/wiki/List_of_video_editing_software

    The following is a list of video editing software. The criterion for inclusion in this list is the ability to perform non-linear video editing. Most modern transcoding software supports transcoding a portion of a video clip, which would count as cropping and trimming. However, items in this article have one of the following conditions:

  8. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.

  9. Google Ad Manager - Wikipedia

    en.wikipedia.org/wiki/Google_Ad_Manager

    Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other networks. [11]