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The 2019 film Billion Dollar Bully documents Yelp's alleged business practices. [165] In 2018, in the case Hassell v. Bird, the California Supreme Court held by a narrow 4–3 margin that a business cannot force Yelp to remove a review, even if the review is defamatory of the business. [166] [167]
Review sites are generally supported by advertising. Some business review sites may also allow businesses to pay for enhanced listings, which do not affect the reviews and ratings. Product review sites may be supported by providing affiliate links to the websites that sell the reviewed items, which pay the site on a per-click or per-sale basis.
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Google Business Profile (GBP), formerly Google My Business (GMB) is a free tool that allows businesses to create and manage their Google Business listing. These listings must represent a physical location that a customer can visit. A Google Business listing appears when customers search for businesses either on Google Maps or in Google SERPs.
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Jeremy Stoppelman (born November 10, 1977) is an American business executive. He is the CEO of Yelp, which he co-founded in 2004.Stoppelman obtained a bachelor's degree in computer engineering from the University of Illinois at Urbana–Champaign in 1999.
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