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2. Online content analysis - Wikipedia

   en.wikipedia.org/wiki/Online_content_analysis

   The content of a site may also differ across users, requiring careful specification of the sampling frame. Some researchers have used search engines to construct sampling frames. This technique has disadvantages because search engine results are unsystematic and non-random making them unreliable for obtaining an unbiased sample.

3. Web analytics - Wikipedia

   en.wikipedia.org/wiki/Web_analytics

   Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

4. Web indexing - Wikipedia

   en.wikipedia.org/wiki/Web_indexing

   Web indexing, or Internet indexing, comprises methods for indexing the contents of a website or of the Internet as a whole. Individual websites or intranets may use a back-of-the-book index , while search engines usually use keywords and metadata to provide a more useful vocabulary for Internet or onsite searching.

5. Keyword research - Wikipedia

   en.wikipedia.org/wiki/Keyword_research

   Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.

6. Google Analytics - Wikipedia

   en.wikipedia.org/wiki/Google_Analytics

   Before the launch of Universal Analytics, there were several cookies storing information such as whether the visitor had been to the site before (new or returning visitor), the timestamp of the current visit, and the referrer site or campaign that directed the visitor to the page (e.g., search engine, keywords, banner, or email).

7. AOL

   search.aol.com

   The search engine that helps you find exactly what you're looking for. Find the most relevant information, video, images, and answers from all across the Web. AOL.