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Schurman Retail Group is an American stationery, greeting card, gifts, and paper products company based in Fairfield, California.The company operates brands and retail stores under the names Papyrus, NIQUEA.D, and Paper Destiny.
American Greetings Corporation is a privately held American company and is the world's second largest greeting card producer behind Hallmark Cards. [2] [3] Based in Westlake, Ohio, a suburb of Cleveland, the company sells paper greeting cards, electronic greeting cards, gift packaging, stickers and party products.
The staff grew from 4 to 120 people, and the line increased from holiday cards to include everyday greeting cards. In 1928, the company introduced the brand name Hallmark, after the hallmark symbol used by goldsmiths in London in the 14th century, and began printing the name on the back of every card. That same year, the company became the ...
Papyrus (stylized as PAPYRUS) is a brand name originated by a former American stationery and greeting card retailer that at one time operated over 450 stores throughout the United States and Canada. [ 1 ] [ 2 ] [ 3 ] It was headquartered in Goodlettsville, Tennessee , and was the flagship brand of the Schurman Retail Group . [ 4 ]
The company was known officially as United Printers and Publishers until 1962, when with its purchase and founding of television stations and some radio station purchases beginning several years before, began to trade off the good will of its product trademarks, rebranding the card line to Rust Craft Greeting Card Company, with the television ...
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