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Apart from common business cards made of paper/card there are also special business cards made from plastic , especially frosted translucent plastic, crystal clear plastic, white or metallic plastic. Other extraordinary materials are metal, rubberized cards, rubber, magnets, poker chips, wooden nickels, and even real wood.
The Avery logo designed by Saul Bass in 1975 was used exclusively on office products by CCL Industries, which was allowed to license the logo when it purchased Avery Dennison's office products business in July 2013, until it was replaced sometime around the late-2010s with a new visual identity designed by Chermayeff & Geismar & Haviv. [2]
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Plastic cards usually serve as identity documents, thus providing authentication. In combination with other assets that complement the data stored on the card, like PIN numbers , they also serve authorization purposes, most often as bank cards for allowing their holders to do financial transactions .
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