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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .

  3. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Paid inclusion is a search engine marketing method in itself, but also a tool of search engine optimization since experts and firms can test out different approaches to improving ranking and see the results often within a couple of days, instead of waiting weeks or months. Knowledge gained this way can be used to optimize other web pages ...

  4. PDF - Wikipedia

    en.wikipedia.org/wiki/PDF

    A PDF page description can use a matrix to scale, rotate, or skew graphical elements. A key concept in PDF is that of the graphics state, which is a collection of graphical parameters that may be changed, saved, and restored by a page description. PDF has (as of version 2.0) 25 graphics state properties, of which some of the most important are:

  5. WordPress - Wikipedia

    en.wikipedia.org/wiki/WordPress

    A WordPress blog "WordPress is a factory that makes webpages" [11] is a core analogy designed to clarify the functions of WordPress: it stores content and enables a user to create and publish webpages, requiring nothing beyond a domain and a hosting service. WordPress has a web template system using a template processor.

  6. Web design - Wikipedia

    en.wikipedia.org/wiki/Web_design

    Web design encompasses many different skills and disciplines in the production and maintenance of websites.The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code and proprietary software; user experience design (UX design); and search engine optimization.

  7. Web content - Wikipedia

    en.wikipedia.org/wiki/Web_content

    Users connect their computers to web content via various layers of the internet. Web content is the text, visual or audio content that is made available online and user encountered as part of the online usage and experience on websites.

  8. PDF (disambiguation) - Wikipedia

    en.wikipedia.org/wiki/PDF_(disambiguation)

    PDF (gene), a gene that in humans encodes the enzyme peptide deformylase; Palladium fluoride (PdF), a series of chemical compounds; Parton distribution function, in particle physics; Peak draw force, in a compound bow in archery; Percival David Foundation of Chinese Art; Pigment dispersing factor, in biology; Planar deformation features, in geology

  9. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.