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In United States trademark law, the Principal Register is the primary register of trademarks maintained by the United States Patent and Trademark Office. It is governed by Subchapter I of the Lanham Act. Having a mark registered under the Principal Register confers certain benefits on the holder of the mark. Among them are:
The database offers various search filters, including trademark class, status, owner's name, and filing date, among others. These filters help users narrow their searches and locate relevant trademarks more efficiently. Image Search. One of the notable features of the Global Brand Database is its image search capability.
The United States Patent and Trademark Office (USPTO) is an agency in the U.S. Department of Commerce that serves as the national patent office and trademark registration authority for the United States.
The Trademark Official Gazette (TMOG) is a weekly publication of the United States Patent and Trademark Office (USPTO) which publishes newly registered trademarks.Once a trademark application has been examined by a USPTO examining attorney and found to be entitled to registration, it is published in the Official Gazette of the USPTO.
Trademark law protects a company's goodwill, and helps consumers easily identify the source of the things they purchase. In principle, trademark law, by preventing others from copying a source-identifying mark, reduces the customer's costs of shopping and making purchasing decisions, for it quickly and easily assures a potential customer that this
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