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Images of Santa Claus were conveyed through Haddon Sundblom's depiction of him for The Coca-Cola Company's Christmas advertising in the 1930s. [7] [39] The image spawned urban legends that Santa Claus was invented by The Coca-Cola Company or that Santa wears red and white because they are the colours used to promote the Coca-Cola brand. [40]
In Sweden, Julmust outsells Coca-Cola during the Christmas season. [149] In Scotland, the locally produced Irn-Bru was more popular than Coca-Cola until 2005, when Coca-Cola and Diet Coke began to outpace its sales. [150] In the former East Germany, Vita Cola, invented during communist rule, is gaining popularity.
1996 (Christmas) – Coca-Cola, to pravé Vánoční osvěžení ("Coca-Cola, the real Christmas refreshment") 1997 (Special) – Coca-Cola je k jídlu to pravé ("Coca-Cola Is Good With Food") 1997 – Překvapení pod každým víčkem "(Surprise under every cap")
Coca-Cola sponsored the 1965 airing of the television special "A Charlie Brown Christmas". [138] Coca-Cola also sponsored the popular Fox singing-competition series American Idol from 2002 until 2014. [139] Coca-Cola was a sponsor of the nightly talk show on PBS, Charlie Rose in the US. [140]
In Sweden, julmust outsells Coca-Cola during the Christmas season; in fact, the consumption of Coca-Cola and other soft drinks drops by as much as 50% over the holiday. [4] This was quoted as one of the main reasons that The Coca-Cola Company broke away from their contract with the local brewer Pripps and started Coca-Cola Drycker Sverige AB ...
According to the Coca-Cola company: [6] [7] "For inspiration, Sundblom turned to Clement Clarke Moore's 1823 poem "A Visit From St. Nicholas" (commonly called "'Twas the Night Before Christmas"). Moore's description of St. Nick led to an image of Santa that was warm, friendly, pleasantly plump and human.
A Santa suit is a suit worn by a person portraying the legendary figure Santa Claus.The modern American version of the suit can be attributed to the work of Thomas Nast for Harper's Weekly magazine, although it is often thought that Haddon Sundblom designed the suit in his advertising work for The Coca-Cola Company.
A music video to accompany the release of "Shake Up Christmas" was first released onto YouTube on November 29, 2010, at a total length of four minutes and one second. [1] The song features Coca-Cola's jingle of the period, most prominently at the beginning, while the video shows Santa Claus drinking Coca-Cola and shaking a snow globe. Clips ...