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Gatorade Tiger was a Gatorade Thirst Quencher sports drink formed as the result of a sponsorship arrangement with Tiger Woods. Debuting in March 2008, Gatorade Tiger was available in Red Drive (cherry), Cool Fusion (lemon-lime), and Quiet Storm (grape). Gatorade Tiger contained 25% more electrolytes than Gatorade Thirst Quencher. [34]
It looks like Gatorade wasn't too impressed by the abject apology Tiger Woods offered the world last week. The sports drink brand has ended its sponsorship of the world's top golfer, according to ...
"Gatorade Tiger" was his first U.S. deal with a beverage company and his first licensing agreement. Although no figures were officially disclosed, Golfweek magazine reported that it was for five years and could pay him as much as $100 million. [158] The company decided in early fall 2009 to discontinue the drink due to weak sales. [159]
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In 2007, Gatorade signed Tiger Woods as its first golf endorser, giving the superstar a five-year, $100 million deal. Today, 21-year old Matthew Wolff becomes just the second golfer to join the ...
10-K Thirst Quencher was a sports drink that competed with Gatorade, Powerade, and other sports drink brands.. The brand was owned by Suntory, a Japanese conglomerate. [1] It was bottled in the United States by Kentwood Spring Water and marketed in the US with the slogan "Really Really Good Stuff", named for the 10K race.
According to Beverage Digest, Gatorade sales by volume slipped 4% in the first quarter of 2010, which Sicher says indicates a slower rate of decline. PepsiCo executives have been more bullish ...
Peyton Manning meanwhile holds sponsorship agreements with companies including Buick, DirecTV, Gatorade, Nationwide and Papa John's worth in sum approximately $12 million per year. Fellow NFL quarterback Drew Brees earns $11 million each year from his contracts with Wrangler , Vicks , Verizon , Nike , and Microsoft . [ 39 ]