Search results
Results from the WOW.Com Content Network
Pioneering work on the bliss point was carried out by American market researcher and psychophysicist Howard Moskowitz, known for his successful work in product creation and optimization for foods ranging from spaghetti sauce to soft drinks. [1] Moskowitz used the term, bliss point, to describe "that sensory profile where you like food the most ...
His research on Prego spaghetti sauce, which revealed a significant customer preference for an "extra-chunky" formulation, is notable as was his optimization of the amount of salt, sugar, and fat in spaghetti sauce at the "bliss point" which maximized consumer satisfaction.
Bliss point may refer to: Bliss point (economics) , a quantity of consumption where any further increase would make the consumer less satisfied. Bliss point (food) , the amount of an ingredient such as salt, sugar, or fat which optimizes palatability .
In economics, the bliss point is a quantity of consumption where any further increase would make the consumer less satisfied. [1] [2] It is a quantity of consumption which maximizes utility in the absence of budget constraint. In other words, it refers to the amount of consumption that would be chosen by a person so rich that money imposed no ...
In his book, Moss cites examples from Kraft, Coca-Cola, Lunchables, Frito-Lay, Nestlé, Oreos, Capri Sun, and many more companies, where scientists calculate the combination of sugar, fat and salt ("bliss point") for convenience food that is guaranteed to have an optimal appeal for the customer.
The viewers are introduced to the "bliss point", a term coined in the 1960s which applies here to the amount of sugar you can add to a food to make it optimally desirable. Adding more sugar beyond the "bliss point" leads to a significant drop in desirability.
Discover the best free online games at AOL.com - Play board, card, casino, puzzle and many more online games while chatting with others in real-time.
Bliss, originally titled Bucolic Green Hills, is the default wallpaper of Microsoft's Windows XP operating system. It is a photograph of a green rolling hills and daytime sky with cirrus clouds . Charles O'Rear , a former National Geographic photographer, took the photo in January 1998 near the Napa – Sonoma county line, California, after a ...