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The 1929 "Torches of Freedom" public relations campaign equated smoking in public with female emancipation. Some women had been smoking decades earlier, but usually in private; this 1890s satirical cartoon from Germany illustrates the notion that smoking was considered unfeminine by some in that period.
Depictions of tobacco smoking in art date back at least to the pre-Columbian Maya civilization, where smoking had religious significance. The motif occurred frequently in painting of the 17th-century Dutch Golden Age, in which people of lower social class were often shown smoking pipes. In European art of the 18th and 19th centuries, the social ...
Reynolds used the slogan from Winston's introduction in 1954 until 1972. It is one of the best-known American tobacco advertising campaigns. In 1999, Advertising Age included the "Winston tastes good like a cigarette should" jingle in its list of the 10 best radio and television jingles in the United States during the 20th century.
Of all the fashion trends to make a comeback, cigarettes were an unlikely contender. After all, it’s 2024. A year when you can’t go 10 minutes on a night out without smelling the saccharine ...
The June 1964 Mad magazine parodied the slogan by twisting it into "Us Cigarette-Makers will fight rather than quit!" regarding reports linking smoking to cancer and the subsequent PR campaign to make their own reports, with editor Al Feldstein as an executive with a black eye. Feldstein later said the spoof was his personal favorite.
A slogan should be clear with a supporting message. Slogans, when combined with action, can provide an influential foundation for a cause to be seen by its intended audience. [17] Slogans, whether used for advertising purpose or social causes, deliver a message to the public that shapes the audiences' opinion towards the subject of the slogan.
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