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Decision-making is a region of intense study in the fields of systems neuroscience, and cognitive neuroscience. Several brain structures, including the anterior cingulate cortex (ACC), orbitofrontal cortex , and the overlapping ventromedial prefrontal cortex are believed to be involved in decision-making processes.
The lab is located at Zhejiang University and equipped with standard cognitive neuroscience and behavioral experiment rooms. The lab has recently focused on researches on interdisciplinary fields including Decision Neuroscience, Neuroeconomics, Neuromanagement, Neural-Industrial Engineering, Neuromarketing, and Social neuroscience.
As research into decision-making behavior becomes increasingly computational, it has also incorporated new approaches from theoretical biology, computer science, and mathematics. Neuroeconomics studies decision-making by using a combination of tools from these fields so as to avoid the shortcomings that arise from a single-perspective approach.
The neuroscience of free will encompasses two main fields of study: volition and agency. Volition, the study of voluntary actions, is difficult to define. [citation needed] If human actions are considered as lying along a spectrum based on conscious involvement in initiating the actions, then reflexes would be on one end, and fully voluntary actions would be on the other. [17]
[1]: 3, 36 According to Markwica, recent research in neuroscience and psychology, however, shows that decision-making can be strongly influenced by emotion. Drawing on these insights, he develops "emotional choice theory," which conceptualizes decision-makers as homo emotionalis – "emotional, social, and physiological beings whose emotions ...
Damasio's main field is neurobiology, especially the neural systems which underlie emotion, decision-making, memory, language and consciousness. Damasio in 2008 (2nd from right). Damasio formulated the somatic marker hypothesis , [ 6 ] a theory about how emotions and their biological underpinnings are involved in decision-making (both ...
Network neuroscience is an approach to understanding the structure and function of the ... It also plays a role in decision making and problem solving regarding goal ...
In economic theory, human decision-making is often modeled as being devoid of emotions, involving only logical reasoning based on cost-benefit calculations. [3] In contrast, the somatic marker hypothesis proposes that emotions play a critical role in the ability to make fast, rational decisions in complex and uncertain situations.