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LinkedIn (/ l ɪ ŋ k t ˈ ɪ n /) is a business and employment-focused online professional platform that works through websites and mobile apps. It was launched on May 5, 2003 by Reid Hoffman and Eric Ly. [4] Since December 2016, LinkedIn has been a wholly owned subsidiary of Microsoft. [5]
LinkedIn acquires ChoiceVendor, a business-to-business review service, for $3.9 million. [18] 2011: January 26: Acquisitions: LinkedIn acquires CardMunch, a business card scanning application, for $1.7 million. [19] [16] The service would shut down in 2014 and users would be forced to migrate to Evernote. [20] 2011: May 19: Company
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Marketing strategy includes every marketing activity that helps an organization target the market after conducting market research. [14] The go-to-market strategy usually develops during the introduction of new products or services. [citation needed] Marketing strategy covers: [15] the products or services of a business
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He was the chief executive officer (CEO) of LinkedIn, a business-related social networking website. He started with LinkedIn on December 15, 2008, [ 1 ] as Interim President. [ 2 ] Weiner played an instrumental role in LinkedIn's acquisition by Microsoft for $26 billion (~$32.4 billion in 2023) in June 2016. [ 3 ]