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This instantaneous two-way communication tool available to sports businesses allows them to provide quality content within short time frames and interact with customers in real time. Effective utilization of social media enables sports brands to provide their customers with the best possible experience and expand their competitive advantage in ...
Sports communication is a field of communication studies that specializes in the elements of communication in sports. Sports communication can be defined as "a process by which people in sport, in a sport setting, or through a sport endeavor, share symbols as they create meaning through interaction". [ 1 ]
Communication style is an important concept for sport psychologists to develop with coaches. [74] Communication is a constant role for coaches directed towards athletes, parents, administrators, other coaches, media, and supporters. It mainly comes in the forms of speaking, writing, body language, and listening.
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Active listening is the practice of preparing to listen, observing what verbal and non-verbal messages are being sent, and then providing appropriate feedback for the sake of showing attentiveness to the message being presented.
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Wearable sensors have a huge potential in generating big data, with a great applicability to biomedicine and ambient assisted living. [110] For this reason, researchers are moving their focus from data collection to the development of intelligent algorithms able to glean valuable information from the collected data, using data mining techniques ...
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