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  2. Product differentiation - Wikipedia

    en.wikipedia.org/wiki/Product_differentiation

    Marketing or product differentiation is the process of describing the differences between products or services, or the resulting list of differences. This is done in order to demonstrate the unique aspects of a firm's product and create a sense of value. Marketing textbooks are firm on the point that any differentiation must be valued by buyers ...

  3. Horizontal and vertical market - Wikipedia

    en.wikipedia.org/wiki/Horizontal_and_vertical_market

    Horizontal and vertical market. The medicine industry is an example of a vertical market. A vertical market is a market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs. A horizontal market is a market in which a product or service meets the needs of a wide ...

  4. Vertically transmitted infection - Wikipedia

    en.wikipedia.org/wiki/Vertically_transmitted...

    Pediatrics. A vertically transmitted infection is an infection caused by pathogenic bacteria or viruses that use mother-to-child transmission, that is, transmission directly from the mother to an embryo, fetus, or baby during pregnancy or childbirth. It can occur when the mother has a pre-existing disease or becomes infected during pregnancy.

  5. Horizontal and vertical décalage - Wikipedia

    en.wikipedia.org/wiki/Horizontal_and_Vertical...

    According to Piaget, horizontal and vertical décalage generally occur during the concrete operations stage of development. [2] Horizontal décalage refers to fact that once a child learns a certain function, he or she does not have the capability to immediately apply the learned function to all problems. In other words, "a horizontal décalage ...

  6. Swimlane - Wikipedia

    en.wikipedia.org/wiki/Swimlane

    Swimlane. A swimlane (as in swimlane diagram) is used in process flow diagrams, or flowcharts, that visually distinguishes job sharing and responsibilities for sub-processes of a business process. Swimlanes may be arranged either horizontally or vertically. Swimlane flowchart. Here, the swimlanes are named Customer, Sales, Contracts, Legal, and ...

  7. Vertical and horizontal - Wikipedia

    en.wikipedia.org/wiki/Vertical_and_horizontal

    The word horizontal is derived from the Latin horizon, which derives from the Greek ὁρῐ́ζων, meaning 'separating' or 'marking a boundary'. [2] The word vertical is derived from the late Latin verticalis, which is from the same root as vertex, meaning 'highest point' or more literally the 'turning point' such as in a whirlpool.

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