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Coors Light unveils 2025 Super Bowl ad. Coors Light on Monday unveiled its 2025 Super Bowl ad, which aims to highlight just how tough a "case of the Mondays" can really be.. In the commercial ...
The domestic premium category, which includes Coors Light, was one of the biggest losers, with sales falling 5.5% for the year. Overall sales of Coors Light fell last year nearly 2% to roughly $2. ...
Coors Light is also offering its drinkers a chance to win a case of the renamed Mondays Light after its Super Bowl commercial airs. Coors Light has been a fixture in beer coolers since 1978.
Coors Light is a 4.2% ABV light American lager beer sold by Coors (currently Molson Coors) of Chicago, Illinois. It was first produced in 1978 by the Coors Brewing Company . They had briefly produced a different low-alcohol beer by the same name in 1941.
Molson Coors was created by the merger of two of North America's largest breweries: Molson of Canada, and Coors of the United States, on February 9, 2005. [1] Molson Coors acquired full ownership of the Miller brand portfolio from SABMiller in 2016. [ 2 ]
The first use of the term in marketing was in 1941 when the Coors Brewing Company sold a low-abv beer called Coors Light for less than a year. [ 4 ] [ 5 ] In 1967 New York's Rheingold Brewery introduced a 4.2% pale lager, Gablinger's Diet Beer , brewed using a process developed in 1964 by chemist Dr. Hersch Gablinger of Basel, Switzerland.
Coors Light is not the only company in recent memory to debut an alter ego. In October 2024, Goldfish temporarily changed its name to the much more mature “Chilean Sea Bass” to appeal to adults.
York is a town in York County, Maine, United States, near the southern tip of the state. The population in the 2020 census was 13,723. [ 3 ] Situated beside the Atlantic Ocean on the Gulf of Maine , York is a well-known summer resort town.