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J&J announced that Richard B. Sellars would step down as CEO as of November 1, 1976, and be replaced by Burke. [23] As CEO, Burke is credited for the growth of Johnson & Johnson to its current size and prominence, but he is perhaps best known for his crisis management in 1982, when it was found that Tylenol capsules had been poisoned with ...
On September 28, 1982, 12-year-old Mary Kellerman was hospitalized after consuming a capsule of Extra Strength Tylenol; she died the next day. [1] [2] On September 29, six other individuals consumed contaminated Tylenol, [1] including Adam Janus (27), Stanley Janus (25), and Theresa Janus (20), who each took Tylenol from a single bottle. [3] [1 ...
The crisis cost the company more than US$100 million, but Tylenol regained 100% of the market share it had before the crisis. The Tylenol murderer was never found, (though later James Lewis was a prime suspect [10]) and a US$100,000 reward offered by Johnson & Johnson remained unclaimed as of 2023. [11] [12] [13]
Tylenol capsules laced with cyanide that were sold in the Chicago suburbs were linked to the deaths of seven people in 1982, leading to a nationwide panic. Tylenol murders: New Efforts to Solve ...
Crisis management is the process by which an organization deals with a disruptive and unexpected event that threatens to harm the organization or its stakeholders. [1] The study of crisis management originated with large-scale industrial and environmental disasters in the 1980s.
The case remains unsolved and no suspects have been charged. Johnson & Johnson's quick response, including a nationwide recall, was widely praised by public relations experts and the media and was the gold standard for corporate crisis management. [141] [142] [143]
Alan Hilburg is an American trust communications and branding consultant. [1] [2] Hilburg specializes in crisis management, litigation and organizational brand alignment.. Hilburg has worked on 107 trials and over 200 global crisis cases and branding campaigns beginning in 1982 for companies like Tylenol and more recently with, Ford, Disney, YUM Brands, BP and the U.S. Veterans Administr
Canada, Dominican Republic, Fiji, Guam, Guatemala, Jamaica, Kuwait, Puerto Rico, Panama, Trinidad and Tobago, the United Arab Emirates, and the United States were affected by the recall. [1] It includes all non-expired packages produced in the United States – more than 100,000 bottles of medicine in total.