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Speedo shop, Neal Street, Covent Garden, London. Although the brand name Speedo is often genericised to refer to any style of men's swim briefs, these account for less than 2% of the company's sales. [20] The Speedo name can be found on a wide range of swimsuit styles for men, women, and children focusing on performance and style.
After decades of banishment from mainstream wardrobes, one of fashion’s most divisive garments – the men’s swimming brief – is making a tentative return.
Occasionally, the speedo genericized trademark is applied to square cut swimsuits, [citation needed] but in general the generic term is used in reference to swimming briefs. Swim briefs are also referred to as competition briefs, swimming trunks, bathers, togs, racer bathers, posing briefs, racing briefs, and colloquially in Australia, New ...
In Western culture, men's swimsuit styles include boardshorts, jammers, swim trunks, briefs (also known as "Speedos"), thongs, and g-strings, in order of decreasing lower body coverage, and women's swimsuits include one-piece, bikinis, or thongs. While they go through many trends in color, pattern, length, and cut, there is not much ...
Elgort, who has starred in "The Fault In Our Stars" and the "Divergent" series, donned a skintight, itty-bitty speedo in lieu of swim trunks that put his ripped physique on full display.
The LZR Racer Suit unveiling at a press conference in New York City in February 2008. The LZR Racer (pronounced as "Laser Racer") is a line of competition swimsuits manufactured by Speedo using a high-technology swimwear fabric composed of woven elastane-nylon and polyurethane.