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In 2006, Assets by Sara Blakely launched at Target, and in the same year Oprah relinquished all wear of other panties, saying, “I only wear Spanx.” Stick it to the man
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Watch as a group of guys tries on Spanx, the minimizing shapewear for women, for the very first time. The reactions are absolutely priceless! Watch: Men try on Spanx, and their reactions are hilarious
There is no mandatory clothing size or labeling standard in the US, though a series of voluntary standards have been in place since the 1930s. The US government, however, did attempt to establish a system for women's clothing in 1958 when the National Bureau of Standards published Body Measurements for the Sizing of Women's Patterns and Apparel ...
As this was largely successful in men, the same approach was attempted in the early 20th century for women using the bust as the sole measurement. [3] However, this proved unsuccessful because women's bodies have far more variety in shape. The hourglass figure is frequently used as an industry standard, but only 8% of women have this body shape ...
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