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  2. Built to Last: Successful Habits of Visionary Companies

    en.wikipedia.org/wiki/Built_to_Last:_Successful...

    ISBN. 0-060-56610-8. Built to Last: Successful Habits of Visionary Companies is a book written by Jim Collins and Jerry I. Porras . It outlines the results of a six-year research project exploring what leads to enduringly great companies. The first edition of the book was published on October 26, 1994 by HarperBusiness.

  3. Vision statement - Wikipedia

    en.wikipedia.org/wiki/Vision_statement

    Vision statement. A vision statement is a high-level, [ 1] inspirational [ 1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with. [ 2][circular reference][ 3][circular reference][ 4]

  4. Ernest Dichter - Wikipedia

    en.wikipedia.org/wiki/Ernest_Dichter

    Ernest Dichter. Vienna, Austria. Ernest Dichter (14 August 1907 in Vienna – 21 November 1991 in Peekskill, New York) was an American psychologist and marketing expert known as the "father of motivational research." Dichter pioneered the application of Freudian psychoanalytic concepts and techniques to business — in particular to the study ...

  5. How Starbucks can unlock shareholder value as activist ...

    www.aol.com/finance/starbucks-unlock-shareholder...

    10 items the investment firm may focus on to unlock shareholder value. 1. Invest in top-level talent and leadership with operational and restaurant experience. 2. Reduce unit growth and expedite ...

  6. The Process that took 40 years to perfect - AOL

    www.aol.com/finance/inside-nick-saban-famous...

    Then you’ve got to set the example that you want, develop the principles and values that are important, and get people to buy into it.” Sounds simple. But it’s taken Saban 40 years to ...

  7. Transformational leadership - Wikipedia

    en.wikipedia.org/wiki/Transformational_leadership

    Transformational leadership is a theory of leadership where a leader works with teams or followers beyond their immediate self-interests to identify needed change, creating a vision to guide the change through influence, inspiration, and executing the change in tandem with committed members of a group; This change in self-interests elevates the follower's levels of maturity and ideals, as well ...

  8. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    A mission statement is a short statement of why an organization exists, what its overall goal is, the goal of its operations: what kind of product or service it provides, its primary customers or market, and its geographical region of operation. [ 1][ 2] It may include a short statement of such fundamental matters as the organization's values ...

  9. The Discipline of Market Leaders - Wikipedia

    en.wikipedia.org/wiki/The_Discipline_of_Market...

    978-0201407198. The Discipline of Market Leaders is a 1995 non-fiction book written by Michael Treacy and Fred Wiersema and published by Addison-Wesley. The book discusses competitive business strategies. [1] It made The New York Times Best Seller list after the authors placed orders for thousands of copies of their own book.