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  2. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    A brochure is a promotional document primarily used to introduce a company, ... Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; ...

  3. Pamphlet - Wikipedia

    en.wikipedia.org/wiki/Pamphlet

    An 18th-century painting of a girl with a basket of pamphlets Due to their low cost and ease of production, pamphlets have often been used to popularize political or religious ideas. A pamphlet is an unbound book (that is, without a hard cover or binding ).

  4. Art Nouveau posters and graphic arts - Wikipedia

    en.wikipedia.org/wiki/Art_Nouveau_posters_and...

    The artist-designer Jules Chéret (1835–1932) was a notable early creator of French Art Nouveau posters. He helped turn the advertising poster into an art form. The son a family of artisans, he apprenticed with a lithographer and also studied at the École nationale supérieure des arts décoratifs.

  5. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    By 1900 the advertising agency had become the focal point of creative planning, and advertising was firmly established as a profession. [ 17 ] Around the same time, in France, Charles-Louis Havas extended the services of his news agency, Havas to include advertisement brokerage, making it the first French group to organize.

  6. History of graphic design - Wikipedia

    en.wikipedia.org/wiki/History_of_graphic_design

    Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites.The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.

  7. Incredible India - Wikipedia

    en.wikipedia.org/wiki/Incredible_India

    In 1972, Sunil Dutt launched a campaign to promote India as a popular tourist destination. [4] The phrase "Incredible India" was adopted as a slogan by the ministry. Before 2002, the Government of India had regularly formulated policies and prepared pamphlets and brochures for the promotion of tourism, however, it had not supported tourism in a concerted fashion.

  8. Art director - Wikipedia

    en.wikipedia.org/wiki/Art_director

    In modern advertising practice, an art director typically works with a copywriter as a creative team. In advertising, an art director makes sure the client's message is conveyed to their desired audience. They are responsible for the advertising's visual aspects, while working with other team members such as the graphic designer.

  9. Printing - Wikipedia

    en.wikipedia.org/wiki/Printing

    Drop size Dynamic viscosity Ink thickness on substrate Notes Cost-effective run length Offset printing: rollers 1 MPa 40–100 Pa·s 0.5–1.5 μm high print quality > 5,000 (A3 trim size, sheet-fed) [57] > 30,000 (A3 trim size, web-fed) [57] Rotogravure: rollers 3 MPa 50–200 mPa·s 0.8–8 μm thick ink layers possible, excellent image ...