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  2. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    A retail pricing strategy where retail price is set at double the wholesale price. For example, if a cost of a product for a retailer is £100, then the sale price would be £200. In a competitive industry, it is often not recommended to use keystone pricing as a pricing strategy due to its relatively high profit margin and the fact that other ...

  3. Price intelligence - Wikipedia

    en.wikipedia.org/wiki/Price_intelligence

    Price Intelligence (or Competitive Price Monitoring) refers to the awareness of market-level pricing intricacies and the impact on business, typically using modern data mining techniques. It is differentiated from other pricing models by the extent and accuracy of the competitive pricing analysis. [ 1 ]

  4. Pay what you want - Wikipedia

    en.wikipedia.org/wiki/Pay_what_you_want

    Pay what you want (or PWYW, also referred to as value-for-value model [1] [2]) is a pricing strategy where buyers pay their desired amount for a given commodity. This amount can sometimes include zero. A minimum (floor) price may be set, and/or a suggested price may be indicated as guidance for the buyer.

  5. Price skimming - Wikipedia

    en.wikipedia.org/wiki/Price_skimming

    Price skimming. Price skimming is a price setting strategy that a firm can employ when launching a product or service for the first time. [1] By following this price skimming method and capturing the extra profit a firm is able to recoup its sunk costs quicker as well as profit off of a higher price in the market before new competition enters and lowers the market price. [1]

  6. Price discrimination - Wikipedia

    en.wikipedia.org/wiki/Price_discrimination

    This pricing strategy yields a result similar to second-degree price discrimination. The two-part tariff increases welfare because the monopolistic markup is eliminated. However, an upstream monopolist may set higher secondary prices, which may reduce welfare. An example of two-part tariff pricing is in the market for razors. [36]

  7. KitKat maker Nestle working on ‘companion products’ for ...

    www.aol.com/finance/kitkat-maker-nestle-working...

    Speaking to Bloomberg, Nestle’s CEO Mark Schneider said the group was working on “companion products” for people using weight-loss aiding drugs to ensure their diet is nutritionally complete.

  8. Everyday low price - Wikipedia

    en.wikipedia.org/wiki/Everyday_low_price

    One 1992 study stated that 26% of American supermarket retailers pursued some form of EDLP, meaning that the other 74% promoted high-low pricing strategies. [2]A 1994 study of an 86-store supermarket grocery chain in the United States concluded that a 10% EDLP price decrease in a category increased sales volume by 3%, while a 10% high-low price increase led to a 3% sales decrease.

  9. List of price fixing cases - Wikipedia

    en.wikipedia.org/wiki/List_of_price_fixing_cases

    They agreed to increase the price of the shares in question at the end of certain days' trading, to make the prices look better in clients' portfolios. [ 43 ] Trading in stocks simply to move the market price is a serious abuse: it distorts market forces and undermines investors' confidence in the integrity of the prices quoted on exchanges ...