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The first use of the 'Proton Persona' nameplate dates back to November 1993 in the British market. The original Persona was later joined by the 3-door Persona Compact, and 2-door Persona Coupé. The second generation Proton Persona (CM) launched in August 2007. The CM series is the first Proton model to use the 'Persona' nameplate in its home ...
After the launch of the Proton Prevé, the Persona lineup was reduced to a sole Standard variant which was effectively the B-Line model. Proton Persona SV test drive car. Proton launched the Persona SV (in which ‘SV’ is an acronym for ‘Super Value’) at the Proton Bola! Bola! Bola! Mega Test Drive Carnival on 30 November 2013. [6]
The Proton GEN•2 1.6 GSX ecoLogic was launched in the United Kingdom in August 2008. [17] It was technically a GEN•2 converted to run on both petrol and Liquefied Petroleum Gas (LPG). The GEN•2 ecoLogic was complemented by a saloon (Proton Persona) ecoLogic variant as well.
The Persona effectively replaced the original Proton and the Mpi facelift in the British market, although both Mpi and Persona models were sold in parallel for a further three years, until Mpi imports ended in 1996. As with the Mpi, the Persona used multi point fuel injection to comply with the Euro emissions standards.
The third generation Proton Persona (BH) was launched on 23 August 2016 at Setia City Convention Centre in Shah Alam, Malaysia. [1] The new BH Persona is the latest Proton model to use an existing nameplate, and directly replaces the second generation Persona (CM) which was produced from mid-2007 to mid-2016.
On 5 August 2021, Proton launched its second facelift of the Proton Iriz [23] which brought about more changes to its exterior and interior. Gaining an all-new face that's shared with the 2022 Proton Persona [24] for the first time. This includes new bumpers with the top-spec Active variant gaining a rugged crossover look, aimed towards the ...
The Saga now starts at a lowered price of RM32,800 for the manual transmission variant and up to RM39,800 which is almost RM2,000 lower than the pre-facelift version. [ 35 ] On 9 July 2020, the Saga Anniversary Edition was launched to celebrate Proton's 35th year in the automotive industry.
The third generation Proton Persona. Proton introduced four new models in 2016. The new Perdana launched on 14 June, [57] followed by the new Persona on 23 August, [58] the new Saga on 28 September, [59] and the new Ertiga on 24 November. [60] The launch of four new Proton models within the span of six months was unprecedented in the company's ...