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Formula One sponsorship liveries have been used since the 1968 season. Before the arrival of sponsorship liveries in 1968 the nationality of the team determined the colour of a car entered by the team, e.g. cars entered by Italian teams were rosso corsa red, cars entered by French teams were bleu de France blue, and cars entered by British teams (with several exceptions, such as cars entered ...
Though not as widespread as NASCAR, cars in the IndyCar Series have also participated in special paint schemes. Most that have been used have featured a "retro" or tribute paint scheme, depicting a notable car from the past. In most cases, the sponsors are not the same but carry the current sponsors' decals on the classic liveries.
From the beginning of organised motor sport events, in the early 1900s, until the late 1960s, before commercial sponsorship liveries came into common use, vehicles competing in Formula One, sports car racing, touring car racing and other international auto racing competitions customarily painted their cars in standardised racing colours that indicated the nation of origin of the car or driver.
Vic Elford, Nürburgring 1971, Porsche 908 Hippe-Car 917LH as entered in 1970 Le Mans Winner of 1971 Sebring . Martini's first sponsorship program happened at the Daytona 3 hours in 1962 with two Alfa Romeo Giulietta SZ Coda Troncas, but they had no Martini stickers or logos on them, only "Martini & Rossi Racing Team" written along the front quarter panels.
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Yeomen of the Guard processing to St George's Chapel, Windsor for the annual service of the Order of the Garter in 2006. A livery / ˈ l ɪ v ər i / is an identifying design, such as a uniform, ornament, symbol or insignia that designates ownership or affiliation, often found on an individual or vehicle.
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